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Uber partners with WhatsApp to make booking rides easier in India

Uber has announced a new partnership with WhatsApp that makes it possible for Indians to book ride with ease in India. The new partnership will make it possible for riders in India to book Uber rides from WhatsApp.

Uber now has an official WhatsApp chatbot in India, making booking a ride as easy as sending and receiving WhatsApp messages. This new ride booking by Uber is built on WhatsApp’s Business Platform. The features is currently available in selected cities in India for now.

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Speaking on the new partnership between Uber and WhatsApp, Nandini Maheshwari, Sr. Director, Business Development, Uber APACsaid,

“We want to make it as easy as possible for all Indians to take an Uber trip, and to do that we need to meet them on platforms they are comfortable with.

Our partnership with WhatsApp does just that, giving riders a new way to get a ride through a simple, familiar, and trusted channel. We are thrilled at this global-first integration for Uber, and look forward to rolling it out across India.” 

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Indians no longer need the Uber App on their smartphones to book rides. As customers can easily book rides on WhatsApp. The Uber WhatsApp chatbot will take care of every operations a user needs to perform – registration, booking a ride, and getting a trip receipt. Everything will be done within the WhatsApp chat itself.

Uber x WhatsApp

How to book Uber ride with WhatsApp

To book Uber ride on WhatsApp, follow the three simple steps below:

  1. First, a user needs to message Uber’s business account number. They can either scan the QR code or click the link to open an Uber WhatsApp chat.
  2. Then the user should provide the pick and drop address.
  3. Now, the user will be informed about the fare and the driver’s time of arrival.

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After booking the ride, details of the driver (name and vehicle license plate number) will be sent to the user. Just like using the Uber App, users can track ride, call driver, and Uber also provides safety measures and insurance protections.

“The WhatsApp Business Platform has been an important lever for businesses that want to build a direct connect with their consumers. The Uber experience on WhatsApp is simple, familiar, and relatable for users and has the potential to accelerate the adoption of Uber with a new category of riders in India.

We are excited about the potential of this partnership and look forward to creating more such customised solutions for products and services across sectors in India,” said Abhijit Bose, Head, WhatsApp India.

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Riders can send ‘help’ to the chatbot to reach Uber. Users can also select ‘emergency’ option on the chatbot to get a call from Uber customer support team.

Both old and new Uber users have access to this new service. And there is no much difference for drivers for rides booked through WhatsApp and the Uber App.

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For now, the chatbot is only available in English and in India. If it’s successful, we can expect it to be deployed in more regions, countries and to be available in more languages.

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